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Molly Crockett 談小心「神經胡說」
1,455,702 views
|
Molly Crockett |
TEDSalon London Fall 2012
• November 2012
Read transcript
現今行銷手法常與大腦有關：新聞標題聲稱起司三明治可以幫助我們作決定、「神經」飲料聲稱可以降低壓力。只是有個問題，神經科學家 Molly Crockett 說：這些「提升神經產品」是未經科學證實的。在這個扼要的演講中，Crockette 解釋神經科學數據的限制，並說明為什麼我們該注意這些。
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